Everything is Logistics

How Freight Companies Should Treat SEO in 2022

January 03, 2022 Blythe Brumleve
Everything is Logistics
How Freight Companies Should Treat SEO in 2022
Show Notes

The holidays are a time where most office work slows down–rightfully so. 

But it’s also an opportunity to catch up on some content and strategies when you have the extra bandwidth. 

One of those strategies is SEO—also known as search engine optimization. 

It’s been around since the inception of the internet but like most marketing tactics in freight, it took a long time to find adoption. The problem with this is what I’m seeing now are companies that are deploying tactics that are past their prime and will likely get them nowhere except for a wasted budget. 

In this episode, I’m going to break down how freight companies should be using SEO in 2022 and beyond. 

Because while SEO shouldn’t be your ONLY strategy. It can have a lot of upside for years to come—as long as you’re not letting any of those gurus fill your head with empty promises of tactics that worked a decade ago. 

Links from the show: 



---------------------------------------------

THANK YOU TO OUR SPONSORS!


Are you experienced in freight sales or already an independent freight agent? Listen to our Freight Agent Trenches interview series powered by SPI Logistics to hear directly from the company's agents on how they took the leap and found a home with SPI freight agent program.


Tai TMS is designed to streamline your brokerage operations and propel growth for both FTL and LTL shipment cycles. Book a demo with the Tai team today and tell them Everything is Logistics sent you


Maximize your website’s performance as a sales tool with Digital Dispatch’s website management.