Maritime Marketing with Spire's Kevin Naakao Artwork

Everything is Logistics

A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe (Brumleve) Milligan and we're telling the stories behind how your favorite stuff and people get from point A to B.

Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and the attention economy.

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Everything is Logistics

Maritime Marketing with Spire's Kevin Naakao

November 11, 2021 • Blythe Brumleve

I’ve mentioned a few times on previous episodes about how freight has gone mainstream.

But there’s still so much of the logistics process that I don’t fully grasp yet. And the maritime silo is one of them.

By definition, the maritime industry is “everything connected to the sea or waterways throughout the world--especially in relation to navigation, shipping, and marine engineering."

Which the definition itself doesn’t strike any level of excitement to everyday people---but it should.

Because this interview with Kevin Naakao is such an interesting dive into that world!

It’s one of those interviews that as soon as the show was over, I was hype because Kevin was able to break down a complex industry into stories about pirates, fishermen, satellites, and how 90% of all goods travel via ship.

Connect with Kevin Nakao on Linkedin and Twitter
Spire’s YouTube Video

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