Everything is Logistics

Women and The Assertive Backlash

Blythe Brumleve

I first learned about Sue Reynolds as I was watching one of her TikTok's referring to common phrases women tend to use in emails that give the perception that she’s lacking confidence in her work, what she’s stating, or what she’s requesting. 

In fact when women over-apologize in an email or use the word “just”--it’s subconsciously signaling that she wants to avoid any possible tension--also known as the assertive backlash. 

In today's episode, Sue is breaking down all the faux pas so women can avoid giving off the perception that she's lacking in confidence.

Sue Reynolds  website for Carmine Media plus her TikTok

~~~~~~~~~~~~~~~~~~~~~~~~~~~

Where to Find Digital Dispatch & Blythe:  


Got something to say?

Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website.

Feedback? Ideas for a future episode? Shoot us a text here to let us know.

-----------------------------------------

THANK YOU TO OUR SPONSORS!

Are you experienced in freight sales or already an independent freight agent? Listen to our Freight Agent Trenches interviews powered by SPI Logistics to hear from the company's agents on how they took the entrepreneurial leap.


Shipium is the ML-powered shipping platform built by the executives that created Amazon's supply chain technology. They help 3PL & retail leaders like Stord, Ryder, and Saks Off 5th to reduce shipping costs by an average of 12% while improving on-time delivery.


CargoRex is the logistics industry’s go-to search platform—connecting you with the right tools, services, events, and creators to explore, discover, and evolve.


Digital Dispatch manages and maximizes your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.

People on this episode

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.