Everything is Logistics
A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B.
Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry.
126k downloads and rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Everything is Logistics
Digital marketing tips for 3PL’s to attract new customers and drivers
Eric over at Specialized Logistics is like a lot of 3PLs--they launched a website within the last few years, shot a few videos, and even tried their hand at some social media advertising.
But after spending more than $5,000, they honestly didn't see much from any of those efforts. And I can speak from personal experience that THAT feeling can be realllllllly demoralizing.
Now flash forward a bit and Eric ended up reaching out to book a call with me, where we got to talk about:
- Setting up your website flow before you invest in content or advertising
- Finding the time to create content and managing it within the daily business operations
- Tackling SEO even if you're not a big company
- How to know where to spend your marketing budget and efforts
- Brainstorming what to talk about on social media AKA where your audience is already hanging out
Listen in on my complimentary consulting call with Eric for this new AMA series as we address some of the struggles for 3PLs as they're looking to attract new customers, recruit drivers, and run their business without completely losing a good work/life balance.
SUBMIT YOUR AMA QUESTION→ https://digitaldispatch.io/podcast/
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Where to Find Digital Dispatch & Blythe:
Freight School Playbook Courses:
- Crafting Your Content Marketing Plan
- Managing Your Content Distribution Plan
- Creating an Internal Video or Podcast
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Are you experienced in freight sales or already an independent freight agent? Listen to our Freight Agent Trenches interviews powered by SPI Logistics to hear from the company's agents on how they took the entrepreneurial leap.
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