Everything is Logistics
A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B.
Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry.
126k downloads and rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Everything is Logistics
How to Market Your Company Like a Sports Team
How to market your company like a sports team
Most of us think of B2B marketing as "boring." Especially in the world of logistics where many marketing campaigns are just copycats and snoozefest.
Because I have a background in freight and sports, I'd like to share 4 tips from sports to spice up your bland marketing plans.
Links from the show:
- Savannah Bananas customer research
- Bills Season Ticket Holder gifts
- Raiders Season Ticket Holder gifts
- Shop Box Fox
Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch where we help freight companies get online and grow. Check out our top shows to fix your website and fix your marketing. Alternatively, you can search by topic and check out all our past episodes of the podcast—right on our website.
Feedback? Ideas for a future episode? Shoot us a text here to let us know.
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Are you experienced in freight sales or already an independent freight agent? Listen to our Freight Agent Trenches interviews powered by SPI Logistics to hear from the company's agents on how they took the entrepreneurial leap.
Shipium is the ML-powered shipping platform built by the executives that created Amazon's supply chain technology. They help 3PL & retail leaders like Stord, Ryder, and Saks Off 5th to reduce shipping costs by an average of 12% while improving on-time delivery.
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Digital Dispatch manages and maximizes your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.
