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Everything is Logistics

A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe (Brumleve) Milligan and we're telling the stories behind how your favorite stuff and people get from point A to B.

Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and the attention economy.

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Everything is Logistics

5 Tips for Building Your In-House Media Program

March 09, 2022 • Blythe Brumleve

As more and more talent gets scooped up by freight tech companies–the media space is growing. Therefore companies should be making the choice to build their own internal media program or get left behind.

In this episode, I'm breaking down 5 tips on how to start a media program within your company. You don't need a huge staff or a huge budget. But you do need to invest in learning about a high-level strategy before you get an in-house media program started.

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